VODAFONE | HOLI (PROACTIVE)
Holi - the Indian festival of colors is celebrated on a grand scale and with much fervor across the country. It marks the arrival of spring and brings a lot of joy to everyone who participates in this free-for-all carnival of colors. On this occasion to spread the joy of Holi as well as strengthen the brand essence among the consumers, what if Vodafone created an innovative billboard that comes to life by dispersing colors with the help of an artificial fog machine.
